Clients
BBC
Olympics Anthem
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Warner Music Group
Various Brand & Music Partnerships
Sony Music
Various Artist launches, FIFA World Cup, Brand Partnership strategy
Universal Music Group
Various Artist strategy, development & marketing related projects
Beats by Dre
Marketing strategy for global campaigns
easyJet
New route launch campaign
Ryanair
Creation of sonic identity & JV IP creation (Mr Superfly)
SNAFU Records
Creative & Partnership strategy
IMG
Music & marketing consultancy across various sporting properties
Formula One Management (F1)
Official Anthem strategy & production
6 Nations
Official Anthem strategy & production
NFL
Music strategy for NFL International
TBWA
Various brand projects
McCann
Various brand projects
Craft
Various brand projects
Sony Corporation
A multitude of projects working across Sony Electronics, Sony Music, PlayStation, Sony Mobile
Infiniti
Strategy, Creative & Production for new global car launch campaign
OJO
Brand identity creation, music strategy & music production for global campaigns
Polar Music Prize
International growth strategy, artist programming
Coca Cola
Global ad campaign - strategy & music production
Converse
Artist / Brand Partnerships
Cancer Research UK
Development and growth of annual music driven fundraiser
Breast Cancer Care
Fundraising and Awareness strategy via launch of official charity single
London New Year's Day Parade
Created the Official Anthem for London's Annual event, broadcast to a global audience of 300m.
On Air
Advising the CEO/Founder and management team of this tech startup (an online entertainment streaming platform) on how to approach the music industry, introducing the business to the artist, management and label communities.
Nova AI
Working with the Founder & CEO of this innovative tech startup (an AI content editing platform) on structuring the organisation, building its Business Development capabilities and putting in place strategic framework to future-proof the company.
Volvo Cars
Reviewed and analysed ROI in the wider music and brand sectors, identifying opportunities and recommendations for Volvo Cars and their global approach to usage of music in marketing.